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Xrace - Velocità Sigillata - Daytona SP3 (2025) Sculpture by Franco Bressanutti
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Questa Ferrari Daytona SP3 è più di un’auto: è una dichiarazione di libertà, potenza e stile. Nata per essere estrema, senza compromessi, viene qui trasformata in un’icona silenziosa, racchiusa in un blocco cristallino che ne amplifica la bellezza.
Sigillata per l’eternità, come un diamante moderno, questa opera cattura l’essenza della velocità: non nel gesto, ma nell’attesa, nella tensione, nella forma perfetta. Ogni dettaglio — dal cockpit blu al cofano lungo e muscoloso — è una promessa congelata, un’emozione trattenuta sul punto di esplodere.
Velocità Sigillata è la mia serie dedicata al culto dell’automobile come oggetto totale: design, mito, velocità e memoria fusi in un’unica forma.
Questo “lingotto visivo” non è solo un pezzo da collezione: è un altare personale per chi sa vedere l’arte nel rombo, il futuro nella carrozzeria, l’anima in una curva. Un’opera per chi ama il rosso, ma non vuole inseguirlo: vuole possederlo.
Ogni composizione è irripetibile: cambiano le sfumature del materiale, l’allestimento e il soggetto, rendendo ogni pezzo unico. L’opera è numerata, corredata da certificato di autenticità firmato e protetta da design registrato presso EUIPO.
Un oggetto da collezione che racchiude e celebra la bellezza della velocità, sigillata per sempre nel tempo. I marchi e i loghi eventualmente visibili sui modellini in scala sono proprietà esclusiva dei rispettivi titolari. Essi compaiono nell’opera come parte del modello e sono utilizzati esclusivamente in un contesto culturale e artistico, senza finalità commerciali né intento di associazione.
Il design dell’opera – inteso come struttura, composizione, concetto e presentazione della scultura – è un modello registrato presso EUIPO. Ogni pezzo è frutto di una visione originale, artigianale, protetta e non riproducibile.
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Franco Bressanutti — Art Director & Visual Artist
I’m Franco Bressanutti, a visual designer and art director with solid experience in visual communication, graphic design, and creative direction. My career has developed along a transversal path that embraces design, art, and sport — in a constant dialogue between aesthetics and function, between emotion and structure.
Over the years, I have collaborated with major sports and institutional organizations, curating projects for Udinese Calcio, Juventus, APU Udine, FIBA, and Triestina Calcio. Each assignment is, for me, an opportunity to translate complex identities into clear, powerful, and recognizable visual languages. My vision is rooted in a design approach that goes beyond decoration — it’s storytelling: every mark, every color choice, every composition has meaning, a purpose, a narrative function.
Alongside my work in the sports industry, I have cultivated a personal research practice focused on balancing design precision with expressive freedom. My aesthetic is influenced by modernism, industrial design, pop culture, and visual subcultures, with a particular focus on the iconography of speed, dynamism, and brand identity.
My creative process brings together the analytical mindset of a designer and the sensitivity of a visual artist. I’m fascinated by the transformation of ideas into tangible experiences — whether it’s a visual identity, an exhibition system, a packaging concept, or a broader visual narrative. I often work by subtraction: removing the superfluous to reach the essence.
I’m constantly seeking cross-pollination between disciplines, languages, and materials. I believe in the power of design as a form of culture, memory, and impact. I don’t see rigid boundaries between art and design — both, in my view, are meant to interpret the present and give shape to the invisible.
Today, I continue to work as a freelance art director, ing brands, cultural institutions, and independent projects. At the same time, I carry forward an autonomous visual research practice, expressed through exhibitions, collaborations, and personal explorations. Among these, Velocità Sigillata — a collection of “visual ingots” celebrating the iconography of speed through objects suspended between art, design, and memory — stands as one of my most intimate and recognizable expressions.
Feel free to me for collaborations, creative projects, or simply to connect with my visual world. For me, aesthetics is always a point of departure — never a point of arrival.
- Nationality: ITALY
- Date of birth : 1980
- Artistic domains:
- Groups: Contemporary Italian Artists
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